It was a perfect storm that led to the industry’s rapid, exponential growth, says Joshua James, owner of the Outer Richmond NA Ocean Beach Cafe and the NA speakeasy Temperance Bar. Today, the options are as varied, sophisticated, and complex as alcohol itself. Just a few years ago, those wanting an alternative to alcohol were banished to bland bubbly waters and sugar-heavy sodas. Even if you haven’t been paying attention, the sudden, meteoric rise of non-alcoholic spirits, wine, and beer has been hard to miss.
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